Privacy Policy

New You Weight Loss Clinic & Med Spa DBA Avec Elle Beauty Bar (“Avec Elle,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.avecellebeautybar.com (the “Site”) or receive our services.

Who We Are

Avec Elle is a HIPAA-covered entity providing aesthetic and weight-management health services. We maintain your protected health information (“PHI”) in compliance with the Health Insurance Portability and Accountability Act (“HIPAA”) and applicable state laws.

1. Information We Collect

Personal Information

• Name, mailing address, email, and phone number
• Date of birth, gender, and health history (PHI)
• Payment information (e.g., card or HSA details)

Non-Personal / Device Information

• Browser type, operating system, IP address
• Referral URLs and pages visited on the Site
• Cookie identifiers and analytics data

2. How We Use Your Information

• Treatment: Develop care plans, communicate with your other providers

• Payment: Verify benefits, process cards or HSAs, obtain prior authorizations

• Healthcare Operations: Quality improvement, staff training, compliance auditing

• Legal & Public Health: Report adverse events, comply with court orders, prevent fraud

• Marketing: Only with your written authorization; we do not sell your information

• Site Functionality: Remember preferences, detect security incidents, analyze usage

Retention: We retain PHI and other records for a minimum of six (6) years or longer where required by law.

3. Cookies & Analytics

The Site uses first-party cookies and third-party analytics tools (e.g., Google Analytics) to understand traffic and enhance functionality. You can disable cookies in your browser; doing so may affect Site performance.

4. How We Share Your Information

• To Service Providers who perform functions on our behalf under confidentiality agreements.
• For Treatment, Payment, or Healthcare Operations as permitted by HIPAA.
• When Required by Law (e.g., public-health reporting, law-enforcement requests).
• Business Transfers in the event of a merger, acquisition, or sale of assets.
• With Your Authorization for any other purpose not listed above (you may revoke an authorization at any time in writing).

We do not sell or rent your PHI or other personal information.

5. Data Security

We employ administrative, technical, and physical safeguards—encryption at rest and in transit, role-based access controls, regular penetration testing, and workforce HIPAA training—to protect your information. No method of transmission is 100% secure; if a breach affecting your PHI occurs, we will notify you in accordance with federal and state law.

6. Your Rights Under HIPAA (Federal Law)

• Get an electronic or paper copy of your PHI.
• Request a correction if you think information is wrong or incomplete.
• Ask us to limit what we share.
• Request confidential communications (e.g., alternate address or phone).
• Receive a list (accounting) of disclosures made in the past six years.
• Receive a paper copy of this notice.
• Choose someone to act for you (e.g., medical power of attorney).
• File a complaint without fear of retaliation (see Section 7).

We will respond to written requests within the timeframe set by HIPAA.

7. How to File a Complaint

If you believe your privacy rights have been violated, you may file a complaint:
Avec Elle Privacy Officer – Email Concierge@avecellebeautybar.com (subject: “Privacy Complaint”) or mail to Privacy Officer, 3574 West Chester Pike, Newtown Square, PA 19073
U.S. Department of Health & Human Services – Online at www.hhs.gov/ocr/privacy/hipaa/complaints or call 18776966775.
We will not retaliate against you for filing a complaint.

8. Additional Rights for Pennsylvania Residents

Pennsylvania law gives you the right to be notified of a security breach involving your personal information. We will provide written notice without unreasonable delay, consistent with the Pennsylvania Breach of Personal Data Notification Act.

9. Children’s Privacy

The Site is not directed to children under 13. We do not knowingly collect information from children. If we learn we have done so, we will delete it promptly.

10. ThirdParty Links

This Policy does not apply to external sites linked from our Site. Please review the privacy statements of those sites separately.

11. Changes to This Privacy Policy

We may update this Policy from time to time. Revisions will appear on this page with a new “Effective Date.” Continued use of the Site after changes constitutes acceptance.

12. Contact Us

Avec Elle Beauty Bar
3574 West Chester Pike
Newtown Square, PA 19073
Phone: 6106190066
Email: Concierge@avecellebeautybar.com
Attn: Privacy Officer

Acknowledgement of Receipt

We may ask you to sign or electronically acknowledge that you received this notice when you begin care with us. Your services will not be conditioned on your signature.

This Privacy Policy supersedes all prior versions and is intended to satisfy the HIPAA Notice of Privacy Practices requirements as well as Pennsylvania state law.

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